Led On Line
Presentazione - About us
Novita' - What's new
Lededizioni Home Page Ricerca - Search
Catalogo - Catalogue
Per contattarci - Contacts
Per gli Autori - For the Authors
Statistiche - Statistics
Cookie Policy
Privacy Policy

Korrika, a Transmedia View

Edorta Arana, Bea Narbaiza, Libe Mimenza


Korrika is a popular relay race in favor of Euskara that traverses more than 2,500 kilometers of the seven Basque provinces every two years. It is a social and cultural event of the first order and its eighteenth edition was held last year. For this edition of the race, our research group worked on the development of the architecture of Korrika in order to expand its narrative through different media and formats. We defined a number of areas of special interest in this edition, working closely with undergraduate and master’s students at the University of the Basque Country with a particular interest in audiovisual production (both fiction and documentary). The use of social networking, web resources and social mobilization elements (massive competitions, flashmobbing, implementation of social participation techniques and new communication technologies, etc.) were another area of focus in this eighteenth edition of the race. Korrika became a research project “in progress”, in which we went beyond the role of mere observers to participate in its daily activities thus contributing to its development. This involved a lot of experimentation, in which the university, the Basque radio and television station and a contemporary culture center worked together, implementing the transmedia view in a real case.


transmedia; social participation; Korrika; Basque; race; community; project in progress

Full Text:



Del Valle, Teresa. 1988. Korrika: Rituales de la Lengua en el Espacio. Barcelona: Anthropos.

Jenkins, Henry. 2006. Convergence culture. La cultura de la convergencia de los medios de comunicación. Barcelona: Paidós Comunicación.

Korrika. 2015. Official site of AEK. Last access January 30, 2015. URL: http://www.korrika.org/?lang=es.

Korrika. 2015. On the Gaztea radio station. Last access March 12, 2014. URL: http://www.eitb.com/eu/gaztea/korrika/

Lewin, Kurt. 1946. “Action research and minority problems”. Journal of Social Issues, 2 (4): 34-46.

Martínez, Miguel. 2004. Ciencia y Arte en la Metodología Cualitativa. México: Trillas.

Scolari, Carlos. A. 2013. Narrativas transmedia. Cuando todos los medios cuentan. Barcelona: Deusto.

Stenhouse, Lawrence. 1975. An Introduction to Curriculum Research and Development. London: Heinemann.

Tranxmedia. 2012. Website of the conference organized by EITB, TBK and the NOR Research Group of the UPV/EHU. Last access June 30, 2013. URL: http://www.tranxmedia.org/?lang=es.

Transbideak. 2013. Website of the research group. Last access April 10, 2015. URL: http://transbideak.com.

DOI: https://doi.org/10.7358/ijtl-2015-001-aran

International Journal of Transmedia Literacy (IJTL)
Registered by Tribunale di Milano (22/10/2014 n. 328)
Online ISSN 2465-2261 - Print ISSN 2465-227X

Editor in Chief: Matteo Ciastellardi
Managing Editor: Giovanna Di Rosario
Managing Committee: Matteo Andreozzi, Stefano Calzati, Ugo Eccli, Cristina Miranda de Almeida.

Board Committee: Alan Albarran (University of North Texas, United States), Rogério Barbosa Da Silva (Universidade Federal de Minas Gerais, Brazil), Giovanni Baule (Politecnico di Milano, Italy), Laura Borràs Castanyer (Universitat de Barcelona, Spain), Derrick de Kerckhove (Politecnico di Milano, Italy), Henry Jenkins (University of Southern California, United States), Marsha Kinder (University of Southern California, United States), Raine Koskimaa (University of Jyväskylä, Finland), George Landow (Brown University, United States), Paul Levinson (Fordham University, United States), Asún López-Varela (Universidad Complutense, Spain), Lev Manovich (City University of New York, United States), Nick Montfort (Massachusetts Institute of Technology, United States), Marcos Novak (UCLA - University of California, Los Angeles, United States), Massimo Parodi (Università degli Studi di Milano, Italy), Bruce W. Powe (York University, Canada), Kate Pullinger (Bath Spa University, United Kingdom), Marie-Laure Ryan (Indipendent Scholar), Alexandra Saemmer (Université Paris 8, France), Carlos Scolari (Universitat Pompeu Fabra, Spain), Susana Tosca (IT University of Copenhagen, Denmark), Alessandro Zinna (Université Toulouse II, France)

© 2001 LED Edizioni Universitarie di Lettere Economia Diritto